Optio Health Services

End-of-life hospice care – so valued and beloved by those who have experienced a loved one going through it, is not a name for any other kind of health-related service. For the leader in hospice, when the word ‘hospice’ is in your name – how do you extend your services to palliative care and a wider range of post acute care services?

Bearings worked with leadership at The Denver Hospice to create a brand for all pre-hospice, post acute and custom care solutions for their patients and their families. As the leader in Hospice in the Rocky Mountains, The Denver Hospice has  sterling brand equity and reputation, and with the addition of Optio for their services to patient and with their care system partners, the equity and goodwill of 2 generations of care is extended beyond their core services.